Viewing entries posted in September 2011

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When Good Fonts Go Bad

Posted by Scott on 27 September 2011


I don't know if it's due to the 'I want it now' world we live in or if it's just been forgotten, but letter spacing is not getting the user intervention it needs every now and then. As a signwriter by trade I notice when kerning has turned a bit to custard. Auto font kerning works really well most of the time, but looking at some of the print and signage about, some letter pairs have slipped through the goal posts. I've thrown together some shots of scenarios that cover kerning and tracking at a basic level.

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Billboard Art

Posted by Scott on 21 September 2011


Some of you may have noticed artwork appearing around the streets of Christchurch. iSite Media and Adgraphix have teamed up together and gifted media and production, providing these billboard sized artworks to the community. They all feature local artist such as the three pictured from Tony Cribb, Tony De Lautour and Philip Trusttum. Keep your eyes peeled.

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Congrats To CIAL

Posted by Scott on 19 September 2011

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Sign That Igloo

Posted by Scott on 16 September 2011


We took on the challenge to put large graphics onto this flexible dome and it couldn't have worked out better. The installation God's were looking over us as we had some fantastic Christchurch weather during the install. The self adhesive graphics (big stickers) were sectioned off into a jigsaw type arrangement as the tallest figure was 5m high and far too big to manage in one piece from a cherry-picker. As it turned out we're not too bad at jigsaws cause all the arms heads and legs ended up in the right spot! Dressing up Hagley Park incorporated a range of signage including, banners, flags sign panels and mesh speaker covers. This project came together brilliantly and wer'e pretty stoked with the end result.

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Business Beyond The Ordinary

Posted by Scott on 5 September 2011


Dscoop (Digital Solutions Cooperative) Asia recently held their annual conference in Singapore. This year was the first year that users of HP Scitex large format digital printers were invited to attend. It's a chance to get together, share ideas and listen to speakers. During the conference I managed to get some inspiration and insight into what's happening on a world level with large format printing. Of some concern was the positioning of social media. What struck me was the cohesion between print and online communications not being discussed in depth. I was amazed how brands are deep seeded into Facebook and probably without the general public being aware they're being influenced as much as they are.

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