Viewing entries posted in January 2012

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Perfect Backlits

Posted by Scott on 31 January 2012


We now offer the absolute best in illuminated printing. Often backlits are let down by dull colours, washy blacks and shadows or colour casts (when an image looks slightly yellow or green etc) which ruin a great image. Up until now we've used in-house developed techniques to get great backlits with densities that don't wash out when the lights are on, but this was never completely reliable. We had a new addition late last year in the form of a spectrophotometer. The great thing about this new model is that it does transmissive readings.

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Bronzed All Over

Posted by Scott on 25 January 2012


Sounds like a team effort out in the sun during lunch breaks, but we've been bronzed in a different way. We have just been audited and certified bronze level as part of the Enviro-Mark™NZ programme. We've been a 'working towards' member of Enviro-Mark™NZ for far too long! It became a bit of a rocky ride due to events that hit us in the last two years, but we are completely back on track. We're on our way towards meeting the criteria for silver then ultimately gold certification, in our opinion of course (the next audit will tell). The Enviro-Mark™NZ programme is important to us, it's a way you can verify our dedication to a safer workplace and a reduced impact on the environment.

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Shiny and New(ish) Website

Posted by Scott on 17 January 2012


It's been in the works for quite a while and worth the wait. Everything has been shuffled about, heaps of new content has been added including better (and bigger) pictures and a good selection of brochures that include plenty of information about us and our products. Navigate with the left margin the same as the previous site. At the top is a group of product categories to make finding products easier. Below them some info about some of our printing and finishing processes. Last of all is the links to our YouTube vids (next on the list to update) and info about us, our technology and the environment. It's still constantly changing and being improved so keep an eye out if you have a project in mind. I'm sure it should cover everything you need to know, want to know and didn't know you didn't to know. Here's some screen shots from the new site... even better jump over here www.adgraphix.co.nz

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